The Storytelling Advantage of Smaller Agencies

Storytelling is at the core of impactful advertising. Smaller agencies provide a more personalized approach, allowing brands to tell authentic stories without the corporate layers of large firms.

Brands like Patagonia have successfully worked with boutique production companies to craft compelling brand narratives that resonate with audiences.

A report from Harvard Business Review states that consumers are more likely to engage with brands that tell meaningful, relatable stories.

At 17 Projects, we prioritize storytelling that captures attention and fosters brand loyalty.